Retail Price Matching Can Save You Money

If you want to make sure you always get the best price, then you need to shop around. Fortunately, comparison sites like PriceSpy or Idealo make it a lot easier than it used to be. You may be surprised to know that buying at the shop with the lowest advertised price is not always your easiest solution.

Stores that price-match are providing you with another opportunity to buy at a store that is convenient for you, while also being able to take advantage of the cheapest options.

What is Price Matching?

Price matching means that a retailer will match the price of another seller that is selling the same item.

John Lewis has become synonymous with their catchphrase, “Never Knowingly Undersold.” It’s part of how they have managed to become the king of price matching, but they are not the only game in town when it comes to getting lower prices. Stores like AO, eBay, and Curry’s are also popular options.

Using Retailers Who Beat Lower Prices

If you’re lucky, you may even find a retailer who doesn’t just match the price, but will also undercut the competitor’s pricing.

Occasionally, there will be a discrepancy between the advertised price on a store’s website versus what is displayed in-store. In these cases, it’s always a good idea to challenge the ticket price, as most stores will be happy to give you a discounted rate.

After Purchase Price Matching

If you buy an item and find a lower price one or two days later, you may be able to get a refund for the difference even after you have purchased the item. This strategy is an excellent one for getting more value out of the Black Friday and Cyber Monday sales.

A Quick Guide to Price Matching

Firstly, find the cheapest price. Visiting sites such as PriceSpy and Idealo will make this process simpler.

Retailers will have different price matching policies in place. In general, you will be required to provide proof that the item is on sale elsewhere. Most retailers also need the item to be physically in stock at the competitor’s store for the price matching to be valid.

A few retailers will ask you to call a phone number to make your price matching claim. Others, like John Lewis, will ask you to fill out a form. You may need to wait while your application is verified before you can pay the lower price.

Price Matching Locations

There are heaps of retailers who participate in price matching. A few of our favourites are:

  • Wickes
  • Marks Electrical
  • Jessops
  • John Lewis
  • Go Outdoors
  • Curry’s
  • Blacks
  • All Beauty
  • AO

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